Megan JanickeMay 24, 20223 min readCase study: high-tech content for business-minded audiencesWe’ve all encountered content that reads as if it was authored by AI. Here's how I highlight technical expertise with relatable stories.
Megan JanickeMay 24, 20222 min readCase study: engaging a global community during challenging timesDuring a crisis, organizations need to quickly rethink how they speak to their audience and the types of information that they share.
Megan JanickeMay 24, 20222 min readCase study: storifying the customer journeyBy developing an in-depth storyline, I helped a tech company improve how it engages and informs at every step of the customer journey.